Looking for the free AI SEO tools? This article lists the 10 best AI SEO tools to help optimize your website, along with key features and ideal users for each tool.
Whether you need keyword research, content optimization, or technical SEO, there’s an AI tool here to boost your search rankings.
Free AI SEO Tools
Here are 10 best AI SEO tools to boost your search rankings:
1. SEMrush
SEMrush is a leading SEO platform covering keyword research, rank tracking, site audits, and content optimization. The AI writing assistant helps generate optimized content briefs and blog post drafts. Competitive research tools analyze the search and content strategy of domains.
Key Features:
- AI content creator
- Keyword research
- SEO audits
- Backlink analysis
Best For – SEO agencies and professionals
2. Moz Pro
Moz Pro boasts robust keyword and rank-tracking tools for SEO. The Keyword Explorer provides search volume data and difficulty scores for target keywords. Moz also offers content optimization features, including readability analysis and grammar suggestions.
Key Features:
- Rank tracking
- Keyword research
- Readability optimization
- Link health metrics
Best For – Businesses focused on organic search
3. Surfer SEO
Surfer SEO specializes in on-page optimization recommendations. The AI analyzes pages to detect issues impacting SEO, site speed, and accessibility. It also provides specific suggestions to improve page content, HTML tags, links, and more.
Key Features:
- On-page optimization audit
- Actionable SEO recommendations
- Content analysis
- HTML editor
Best For – Improving individual page SEO
4. Market Muse
Market Muse is an AI copywriting tool optimized for SEO content like blogs, landing pages, and product descriptions. It asks a few questions and then generates draft content using those keywords and topics. The AI can also expand on existing text.
Key Features:
- SEO-focused content writing
- Keyword optimization
- Readability analysis
- Content expansion
Best For – Creating SEO blog content
5. Frase
Frase combines AI content creation with robust keyword research. The platform generates content briefs analyzing search intent and keyword opportunities. Frase then writes draft blog posts or social media captions optimized for the target keywords.
Key Features:
- AI content writer
- Keyword research
- Content brief creation
- Social media copywriting
Best For – Content marketing and social media managers
6. Copy.ai
Copy.ai offers customizable AI copywriting focused on SEO web content like pages, articles, and product descriptions. Users can fine-tune the writing with keywords, tone of voice, and other preferences to develop optimized website copy.
Key Features:
- SEO content creator
- Web copywriting
- The tone of voice controls
- Keyword targeting
Best For – Creating SEO website content
7. INK Amplify
INK Amplify uses AI to rewrite and enhance existing text for SEO. The platform analyzes content and then provides rewriting suggestions focused on readability, conciseness, and engagement. Users can also input keywords to guide the rewriting.
Key Features:
- Content rewriting and enhancement
- Readability improvements
- Keyword analysis
- Text summarization
Best For – Optimizing existing content
8. SerpIQ
SerpIQ offers technical SEO tools to audit pages and identify issues impacting visibility. The CrawlIQ bot mimics Googlebot to test site accessibility. The RankIQ Assistant gives prioritized SEO recommendations to fix problems.
Key Features:
- Site audits
- Crawl analysis
- SEO recommendations
- Rank tracking
Best For – Technical SEO optimization
9. UberSuggest
UberSuggest is a free keyword research tool from Neil Patel. The AI gives keyword ideas based on seed keywords along with monthly search volumes and other data. The content analyzer scores existing pages based on SEO factors.
Key Features:
- Keyword research
- Content analysis
- Backlink analysis
- Competitor research
Best For – Basic SEO keyword research
10. Jarvis by Anthropic
Jarvis is a general-purpose AI assistant for writing SEO content. Users give Jarvis a topic, keywords, tone of voice, and other preferences to generate optimized text. Jarvis excels at long-form content like blog posts and articles.
Key Features:
- AI content writing
- Customizable text style
- Keyword optimization
- Long-form content
Best For – SEO content like blog posts and articles
